Wednesday, November 27, 2013

{ Chapter: VIII } Segmenting and Targeting Markets

Nike The Corporation Segmented


This photo is from CSIMarket.com and it is being displayed to show what segments in Nike's corporation hold value for the bring in revenue for the company. 

Here the criteria for success is covered from the sustainability that FOOTWEAR provides to the responsiveness that come by the plentiful in Other Emerging Markets. 

Who is Nike's Target Market? A question that every marketing buff novice or veteran continues to ask. Unlike its competitors, Nike spreads itself to numerous different audiences in various ways. Most likely a marketing concept and strategies created from a unique sophisticated knowledge and understanding of how people respond to images of lifestyle. Whereas numerous companies manufacture goods for an existing market, Nike tries equally to create the image first and then respond to the market that emerges.



u·biq·ui·tous
yo͞oˈbikwətəs/
adjective
adjective: ubiquitous
  1. 1.
    present, appearing, or found everywhere.


And that is where NIKE positioned it self EVERYWHERE!!!



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